IMPACT OF ENVIRONMENTAL CSR ON EMPLOYEES’ ENVIRONMENTAL PERFORMANCE: MEDIATING ROLE OF GREEN SHARED VISION

Abstract

The study examines influence of environmental corporate social responsibility upon employee environmental performance, with a focus on the mediating role of green shared vision. The environmental CSR is voluntary initiatives and practices aimed at reducing its environmental impact and promoting sustainability however, employees’ environmental performance is behaviors and actions of the employees that contribute to environmental conservation and sustainability within organization. The green shared vision encompasses shared understanding & commitment among employees to environmental goals and sustainability objectives. Research utilizes quantitative approaches and survey data was collected from 338 employees in diverse organizations across many manufacturing industries. The data analysis involves statistical techniques, like correlation, regression, mediation, to examine association, impact, the direct and indirect effects of environmental CSR on employee environmental performance through mediating role of green shared vision. The findings will help organizations understand the mechanisms over which environmental CSR initiatives can effect employee behaviors and contribute to environmental sustainability.