1.
Shaista Moiz, Hammad Zafar, Sheikh Muhammad Fakhar E Alam Siddiqui. THE ROLE OF CONSUMER TRUST IN AI-DRIVEN SOCIAL MEDIA MARKETING AND PURCHASE INTENTION IN EMERGING MARKETS. JSSD [Internet]. 2026 Sep. 6 [cited 2026 Sep. 17];5(7):96-124. Available from: https://jssd.org.pk/index.php/jssd/article/view/265