[1]
Syeda Roshaan Jamil Habibi, Tayyab Ali Baig and Mansoor Ahmed Soomro 2026. THE IMPACT OF DE INFLUENCING CONTENT ON GENERATION Z CONSUMER SKEPTICISM AND PURCHASE DECISIONS. JOURNAL OF SOCIAL SCIENCES DEVELOPMENT. 5, 4 (Jun. 2026), 44–60. DOI:https://doi.org/10.59075/jssd.v5i4.250.